This project will raise awareness of the Berkshires, with a focus on three key themes of downtown shopping and dining, outdoor recreation, and Cultural Districts. The multifaceted campaign will capture visitation information across many partner sites, as well as on Berkshires.org, and re-target those visitors with a broader Berkshire message, ultimately encouraging them to travel to, and spend time and crucial dollars in, our region.

In order to conduct this project, BRPC is seeking a qualified digital marketing service provider to conduct the campaign in partnership with BRPC, 1Berkshire, and a range of regional tourism partners. The detailed Request for Proposals (RFP) is available HERE.

Answers to questions submitted prior to 12:00 noon on Monday, April 18, 2022, may be viewed HERE.

Sealed non-price technical and separately sealed price proposals must be received by Monday, May 2, 2022, at 4:00 p.m. at the Berkshire Regional Planning Commission’s office.  BRPC reserves the right to reject any or all proposals. Questions may be addressed to lbrennan@berkshireplanning.org.