Throughout the Berkshires, local health experts increasingly note the urgency of reducing alcohol misuse. The pervasive normalization of alcohol has a strong impact on youth, who report their own use is influenced by attitudes and expectations set by adults (“peer pressure” appears to play a lesser role).
Nationally, alcohol misuse is responsible for approximately 178,000 deaths per year; by comparison, in 2022 drug overdoses accounted for 110,000 deaths. In 2023, 22% of County adults reported binge or heavy drinking, above state and national averages of 19%. Data from Berkshire Health Systems shows that